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Product Description
Publication date: 30/10/2008
Number of Pages: 118
Identity fraud is a growing global concern. Consumers are growing more protective of their personal data in fear of identity theft and fraud being committed against them. Recent high media profile cases of identities being lost, stolen or fraudulently used have heightened public concern.
The mobile industry is not immune from this and as such will suffer if precautions are not taken to reassure mobile subscribers that their personal data remains safe on the mobile platform and in the possession of mobile companies. The mobile industry will also have to work to convince mobile subscribers in order for successful uptake of mobile applications that rely on personal information being safely guarded and are imperative to the continued growth of the mobile platform.
Number of Pages: 118
Identity fraud is a growing global concern. Consumers are growing more protective of their personal data in fear of identity theft and fraud being committed against them. Recent high media profile cases of identities being lost, stolen or fraudulently used have heightened public concern.
The mobile industry is not immune from this and as such will suffer if precautions are not taken to reassure mobile subscribers that their personal data remains safe on the mobile platform and in the possession of mobile companies. The mobile industry will also have to work to convince mobile subscribers in order for successful uptake of mobile applications that rely on personal information being safely guarded and are imperative to the continued growth of the mobile platform.